Ilsley Library to host FREE Media Maven Webcast: Beef It Up with Mobile Video 11/14
Online videos currently capture 90% of all internet traffic. Email marketing campaigns are markedly more effective when mixed with video, as video helps to provide a much higher – 85% – “close rate”. Mobile videos have been proven to be the most effective form of learning by next generation (ngen) workers. According to recent statistics, an average 1-minute video equals 180,000 words.
Thursday, 14 November | 12 p.m. – 1:30 p.m. | Ilsley Library & other Vermont Access Locations FREE
or, attend in-person at Channel 17 Studios/BTV | $15 (includes lunch)
In this practical, hands-on workshop, led by members of CCTV’s production team, learn how to boost your development and communications skills and efforts by producing cost-effective, resonant video content on your smart phone. On 11/19, there will be a follow up Hands-on Tech Class at Channel 17/CCTV Studios from 10 a.m. – 12 p.m. Register Here.
By attending this workshop you will:
- Understand the pillars of strategic communications to help you determine the most appropriate use for short form and mobile video.
- Review examples of effective short form/ mobile video to inspire you to think of new ways to telling stories.
- Gain an overview of the variety of online/ mobile video tools/ formats to help you tell that story.
- Gain a working understanding of how to use most common mobile video applications (e.g. Mix Bit).
- Learn about alternative distribution outlets.
- Practice producing a short mobile video on your device.
- Share your work!
Participants are encouraged to bring their mobile devices, and, if possible, download Mixbit for use during the session.
Presenters: Meghan O’Rourke, Channel 17 Outreach/ Training Coordinator & Lauren-Glenn Davitian, CCTV/ Common Good Vermont bring many years of video experience and inquiring minds together to bring you this fresh look at new resources that can expand your reach and impact.
To learn more about mobile video, check out the following resource:
Access partners include: Brattleboro Community TV, CATV White River Junction, GNAT-TV Manchester, Middlebury Community TV, NORTHWEST ACCESS St. Albans, ORCA Media Montpelier, PEG-TV Rutland and UNITED WAY of Lamoille County Morrisville.
Learn about the latest communications tools & strategies to expand your reach and impact–off and online– with Common Good VT.